5 Keys to Understanding China
도서명:5 Keys to Understanding China
저자/출판사:Ryu,Jaeyen/서울셀렉션
쪽수:266쪽
출판일:2016-07-01
ISBN:9781624120749
목차
Foreword
Preface
CHAPTER ONE THE CHINESE PARADOX There's No China in China
CHAPTER TWO THE CHINESE "US" Winning the Hearts of the Chinese
CHAPTER THREE THE CHINESE WALLET Understanding Guanxi Brings China into View
CHAPTER FOUR THE CHINESE PERSPECTIVE Effective Strategies for Localizing, Negotiating, and Managing in China
CHAPTER FIVE CHINESE TIME The People Who Live in the Past, Present, and Future
Conclusion
