Consumer Trend in Korea 2013 : 트렌드 코리아 2013 영문판
도서명:Consumer Trend in Korea 2013 : 트렌드 코리아 2013 영문판
저자/출판사:김난도,이준영,전미영,이향은,김서영/미래의창
쪽수:240쪽
출판일:2013-01-01
ISBN:9788959892129
목차
Part 1. 2012 in Retrospect
Deliver authenticity 17
Rawganic fever 27
Attention, please! 34
Give’'em personalities 41
Over the generation 49
Neo-minorism 56
Blank space for my life 63
All by myself society 72
Let me choose plan B 81
Lessen your risk 91
Part 2. 2013 Trends Outlook
City of hysteria 99
OTL…… nonsense! 113
Bravo, Scandi-mom! 125
Redefined ownership 139
Arrival of detox fever 157
Tiding over burnout society 169
Whenever U want ?- the absence of seasons 182
Inconvenience is welcomed 196
Solitary lounging 210
Taste, the ascent thereof 223
Coauthors 236
2007~2012 Keywords Table 237
Index 238
